IBM Watson Advertising Weather Targeting: 
eBook

Nothing impacts your customers' moods like the weather. The IBM Watson Advertising Weather Targeting solution is designed to recognize the connection between weather, location and complex data sets such as health conditions, product sales and consumer activity.

This analysis is used to automatically trigger messages only when and where the conditions that contribute to the desired consumer behavior are present, helping you deliver contextually relevant messages without relying on third-party data.

For more information, download the ebook.

Download the eBook:

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